Thursday, March 10, 2011

John Rich Prevails on ‘Celebrity Apprentice’ Premiere

Stephen Lovekin, Getty Images

John Rich is representing the country genre on this season of ‘Celebrity Apprentice,’ and is there to raise money for St. Jude Children’s Research Hospital. The first thing the confident, black cowboy hat wearing Rich says? “I am not here to get famous. I came here to raise money for St Jude Children’s Research Hospital. Don’t underestimate the country boy.”

Other contestants this season include LaToya Jackson, Marlee Matlin, Gary Busey, Lisa Rinna, Meat Loaf, Mark McGrath, Lil Jon and David Cassidy, as well as a few reality TV stars. The teams are split by gender, and the men make up Team Backbone. This episode’s task was managing a New York City pizzeria and Rich and crunk rapper Lil Jon were put in charge of creative marketing for their team, along with the always entertaining loose cannon that is Busey.

Rich was also playing his guitar and providing entertainment as his teammates were corralling pizza eaters. “John Rich was working that crowd outside like a madman,” said original ‘Survivor’ Richard Hatch, the Backbone team leader and project manager.

Hatch said that Rich brought in donations “like you wouldn’t believe” and as a result, he wasn’t “fired” last night.

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