Zac Brown Band & Jack Daniels will provide a one-of-a-kind experience for fans.
The Jack Daniels & ZBB partnership will include U.S. and Canada advertising and promotional activities, a dedicated responsibility campaign, and co-presenting tour support. It is the first major partnership between the famed distillery and a musical artist in more than a decade.
The partnership will also include a commemorative bottle program in support of Camp Southern Ground, Brown’s camp for children with special needs.
Jack Daniel’s and ZBB have joined forces to launch and actively promote a campaign to encourage responsible drinking.