The song (click to see the video) is the focal point of a 2014 radio and TV PSA campaign for The Foundation For A Better Life. The organization promotes positive messages and inspiration for a "more value-grounded life," and is known for its "Pass It On" billboards.
"When I see one of their billboards, or a PSA comes up when I'm watching TV, it's a little inspiration pause," says Chesney. "Pass It On is everything 'Spread the Love' is about - and I can't believe they came back to us for a second time, given all the amazing artists they work with."The Foundation has also used Chesney's "The Good Stuff" in a previous campaign.
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